View the most groundbreaking creative and advertising work from around Mid-Michigan while mingling with folks who are well versed on the latest technology, such as television and the copy machine. Put on your suit or your mink stoll and enjoy a Manhattan or two. After all... you deserve it.
The ADDY Awards are the advertising and marketing industry's largest and most recognized competition. Your path to glory starts here, with the Mid-Michigan ADDYs.
Conducted annually by the American Advertising Federation (AAF), the local ADDY Awards are the first of a three-tiered national competition. Concurrently, all across the country, local entrants are vying for recognition as the very best in their markets. Local winners then compete against other winners within their regions in one of 14 District competitions. District winners are then forwarded to the National ADDY Awards competition. Entry in our local ADDY competition is the first step toward winning a National ADDY.
The student ADDY Awards is also a three-tiered national competition, which is sponsored by the AAF and National Ad 2. Occurring in conjunction with the prestigious ADDY Awards, the Student ADDY Awards recognize and reward creative excellence by college-level students.
Selection of the most creative entry in each category is conducted by a standardized scoring process in which a panel of judges evaluates all creative dimensions of every entry. Non-partisan, nationally renowned judges come from outside the region and with expertise in various facets of advertising. Superior and outstanding creative work will be recognized with GOLD and SILVER ADDY Awards, and a very select few will be deemed Best In Show.
Thursday, February 21, 2013
MSU Union Ballroom
6:00: Food, cocktails and gallery viewing
8:00: The Show Begins
Tables of 8: $550 (limited)
Jessy Harger, ADDY Chair